5 Common myths with Link Building in SEO – Updated, 2022
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Myth #1: Product and category pages are difficult to create
So, misconception number one for link building in SEO and this is a major misconception right now, since we know the importance of direct links on product and category pages for increased search visibility.
First, I’d like to dispel the myth that adding these links to product and category pages is difficult. It’s simply not true. If you want to, you can do it. All you have to do now is make sure you give people a compelling reason to link.
Myth #2: Only no-follow links are provided by top-tier news sites
Here’s the thing: this is completely wrong. Various writers, journalists, and readers have referred us to top-tier sites for a variety of different projects. The best way to overcome this difficulty is to be aware of it and prepare before submitting the campaign.
Top-tier blogs have editorial policies in place. You may collaborate with key contacts, webmasters, and authors to figure out what editorial policies are so that you can balance the needs of internal stakeholders and clients.
Analyse the data. If you are pursuing individual journalists and writers, see if they are linked. Nine out of ten times, you can tell whether you’ll be able to obtain a link by reading three or four of their previous posts.
That gives you an idea of how their editorial policies might look and feel. Furthermore, you must be prepared to provide them with a reason for linking, which is the most important point to remember. You can find many SEO services in Bridgend that can help you with this.
You must give them a reason to do so, whether through a good data visualization campaign, an offer, or some insights on the website of your client or your own. It is important to give them a reason to use the link in their post.
Myth #3: You can only send pitches early in the morning
Again, this is a total fabrication when it comes to link building in SEO. Our most popular campaigns have been presented in the afternoon, after lunch, and before the editorial afternoon meeting, to name a few. We’ve had We’ve had a lot of success pitching our campaigns on a Friday afternoon if they’re a little fun and light-hearted.
As a result, I want you to throw the alarm clock out the window. Journalists should not put pressure on you to deliver their emails by 9:00 a.m. At that point, I would take a step back, do some research, and experiment. Run some A/B tests.
Myth #4: Relevance isn’t everything
However, today I want to dispel the myth that relevancy isn’t king.
According to John Mueller, having one high-quality, relevant link is the equivalent of having hundreds with a lower DA and lower relevance.
This helps you understand Google’s direction. It’s clear that John and Google are saying we should think about relevancy, and the expression “content is king” needs to change to “relevancy is king,” because brands will be rewarded for having highly important and high-quality linked back to their domains, and their search visibility will be significantly improved.
Myth #5: You cannot ask for a link
You can certainly ask a webmaster, a writer, or journalist at a top-tier publication to connect with you if they have covered your material, your campaign, your insights, etc. This type of connection is not available to every office, researcher, or journalist.
You can’t get if you don’t ask. Therefore, you may receive a no follow link. It’s possible that a link will be added in a couple of weeks, for example. Be courteous and respectful of others.
Don’t be too demanding. But if you send a simple, short note to the writer after a piece of coverage or an article goes live, thanking them for their time and saying it’s been great working with them.
When you tell them it would be great if they could properly credit you by including a link to XYZ or whatever your website traffic campaign or homepage is, they will either tell you no, it’s not what they do, or they will add it in.
Success is 50/50 here. Nevertheless, it’s worth a shot. These are five myths that are still very relevant today. These are the ones that get the most attention on social media. You can entrust your SEO company Bridgend with this task while you concentrate on growing your business.
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