Do you want to get more visitors to your website? Are there any other sources besides Google that can bring visitors to a web site?
The answer is yes and these 9 methods ( the 10th method is Google) describe what you need to do to get more business website traffic without complete reliance on Google search traffic.
1. Optimize your website for Google
Let’s start with Google so that it gets out of our way. I am sure that you all agree that the best and hardest route to get free traffic is by optimizing your web site for Google.
Google holds more than 70% of the search engine market share and a place in one of the top positions of Google search is a great source of free traffic.
The problem is that the competition is huge so you need to have a great web site both in terms of content and SEO if you want to take a part of the website traffic pie.
What can you do? SEO Audit your web site to make sure that it is well optimized for Google and publish good quality content on a regular basis. Ok, now that Google is out of the picture, let’s see from which other sources you can get free traffic.
2. Don’t forget about Yahoo and Bing
Yahoo and Bing may not have the market share of Google, but a top position in either Bing or Yahoo can bring in a good number of visitors.
I have websites that rank on the first positions for popular keywords on both Google and Bing and although the traffic I get from Bing is 1/4 of what I get from Google, it is still a good source of free traffic.
What can you do? The first action you need to take is to register with Bing Webmaster tools and submit your website. The process is similar to Google webmaster tools.
Second, you need to be active on Facebook and Twitter. Bing and Yahoo take into account( in their ranking algorithm) the number of Facebook likes and Tweets so the more likes and tweets your pages have, the greater are the chances of ranking higher in Bing and Yahoo.
With this in mind its a good idea to get your social media management up to scratch, you can do this yourself or if time is short and you need to focus on other things in your business then why not pay someone else to manage your social media for you, either way, the saying ” time is money ” works well.
3. Add your web site to the Chrome web store
The chrome web store is a fantastic source of free traffic and yet many webmasters are not taking advantage of it. It is very easy to add your web site to the Chrome Store and the traffic you can get is free and continuous. If you are not familiar with the chrome web store read my previous post which also includes a case study on traffic gains.
What can you do? Simply spend 10 minutes of your time, follow the instructions in this tutorial and register your website with the Chrome web store. It’s easy and the results in terms of visitors to your
business website are immediate.
4. Create a mobile version of your website
More and more users are searching the web use their mobile phones. The numbers of mobile searches are increasing dramatically and you just can’t ignore them. Recent studies show that 28% of mobile searches are converting within an hour so it is very important to provide a mobile-optimized version as well.
What can you do? Mobilize your website!
Creating a mobile version is not very difficult. You can either use a plugin ( if you are on WordPress) or adopt a responsive design theme. If your website is not mobile-friendly most users get frustrated and leave, more so google will not even show it in any search results relating to your
business website.
Also, don’t forget about Accelerated Mobile Pages, which is the new hot trend in search marketing. Read my previous article on how to construct your website amp friendly.
5. Create an Android native app and publish it to the Google Play Store
Do you know that there are more than 15 million new Android users per day? What does this mean in terms of
traffic? You can create an android app and publish it to the Google Play store, users will download your app and some will visit your website.
I am a big fan of this method for getting free traffic and it works very well. What can you do? Hire a developer or find a service( like appyet.com) to create an android application for your website and publish it to the Google Play store.
Or if you hire the right web design company for example all our
business websites convert to an app instantly for free with no added costs that others may incur elsewhere.
6. Create an Android app and publish it to the Amazon store
Amazon had great success with Kindle and they decided to create their own application store ( Amazon app store ). The notion is the same as described above with publishing an application on the Google Play store. You create a free app and publish it on the Amazon store.
People download the app and some of those users will visit your
website to get more information. What you can do? If you have already created your android app, you can publish it on the Amazon app store as well.
7. Guest post on high traffic websites.
Many people believe that guest posting is about getting links but this shouldn’t be the case. The main reason why you should guest post to another website is the traffic benefits and get a connection pointing to your website. A guest post on a trusted website may rank high as well and this will create a steady flow of free traffic to your site.
Another method is to forget everything you think you know about guest posting for connections and instead make a listing of
high traffic websites in your niche. Find out who the editors of these web sites are and follow them on Twitter, Facebook and Google +.
Try to connect with them in every valid route you can and when the time is right to pitch them with your guest post notion. I know it’s not easy but you should also know that the easy route of guest posting will get you into trouble or even drown your website in google search.
8. Keep your content fresh
Keep it fresh and keep it relevant this was Google’s reply on the importance of having fresh content on your website.
New content can get you more free
traffic either through more loyal visitors( people will come back to check if you have published new content ), more social media mentions or more organic visits( search engines will crawl your website more often ).
What can you do? First, you need to create a publishing schedule and stick to it and second try to publish good content that will construct your readers to come back again and again.
9. Engage with Social media
Social media platforms are getting popular day by day and if you don’t have a clear strategy of what you want to achieve, you may end up losing your time without having a real benefit. In my opinion, the best social
media platforms in terms of traffic are Facebook, Twitter, Google +, Pinterest, Stumbleupon, YouTube, and LinkedIn.
What can you do? If you don’t have a presence in ALL the above channels, make sure that you start using them. You may need to expend some time figuring out how each platform works but they are proven ways to get free visitors to your website.
10. Post a presentation on slideshare.net
Have you heard of slideshare.net? If not go and check it out. Basically, it is a
website where you can upload and share a presentation. The good news about Slideshare is that it has a lot of traffic so if you make a good presentation it will be seen by thousands of people and some of them will visit your website as well.
What can you do? Create a free account with Slideshare and create an interesting and appealing presentation.
Don’t get disappointed if you don’t succeed from the beginning. You may have to try a couple of times before you create a presentation that will get
top-level traffic.
Other sources of free traffic
I describe a few more sources of traffic in my post, how to increase web site traffic, but the bottom line in all methods is the same. You need to find out where your potential users hang out online and give them a few good reasons to visit your
website.
Try to think outside the box and beyond Facebook and Twitter and I am sure you can find even more free ways to get more visitors to your website.
If you found this post ” 10 Free Ways To Get More Visitors To Your Website. ” helpful or interesting, please feel free to give it a share or like so others may find value in this post.
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